Sportech’s Bump 50:50 Signs the Dallas Cowboys
Toronto – Bump 50:50, a division of Sportech Racing // Digital, continues a successful customer acquisition campaign in Texas with the announcement that it has been selected by the Gene and Jerry Jones Family Foundation to provide the technology and services to conduct 50/50 charitable fundraising raffles at Dallas Cowboys home games at AT&T Stadium, benefiting the Salvation Army.
Bump 50:50 will provide its proven package of technologies and services including point-of-sale software and hardware, a triple-redundant central system for real-time raffle processing, and services that include monitoring and immediate support. Bump will also provide its signature implementation package that includes staffing, training, marketing, and other operational strategies and best practices that help maximize the potential of the 50/50 raffle program.
Dan Tanenbaum, President of Bump 50:50, stated, “We are very pleased to have been selected by the Dallas Cowboys to implement their first ever 50/50 charitable raffle and to help the fans at AT&T Stadium show their support for the charitable activities of the Gene and Jerry Jones Family Foundation. The Bump 50:50 technology and support package has been shown to deliver amazing results for charitable foundations all over North America and we look forward to implementing it in Dallas for the benefit of the Salvation Army.”
Since the state of Texas first began permitting 50/50 charitable raffles at sporting events in late 2015, Bump 50:50 has been rolling out new customers quickly and successfully, with systems deployed for three customers in the state so far this year – The Dallas Stars, the Dallas Mavericks, and FC Dallas. The Cowboys are also the first NFL team in Texas to become a Bump 50:50 customer, joining our expanding blue chip stable of NFL teams that already includes the Detroit Lions, Cleveland Browns, Jacksonville Jaguars, and Miami Dolphins.
About Bump 50:50
Sportech’s Bump 50:50 provides the technologies and services to allow charitable foundations affiliated with professional sports teams to design, manage, execute, and promote 50/50 raffle programs. 50/50 raffles help charitable foundations of professional sports teams raise money for the charities they support, leveraging the excitement and passion of fans during live sporting events. Raffle winners and charities share the net raffle proceeds 50/50, making the fans and participating charities equal partners in the success of the program. More information is available at www.bump5050.com. The Bump 50:50 parent company, Sportech Racing and Digital, is a leading global provider of pari-mutuel betting technology solutions to licensed gaming and betting operators. For more information about Sportech Racing // Digital, please visit www.sportech.net.